September 14, 2017

Calling one, calling all, come practice your writing skills! The PSM program is recruiting MBS students to blog about their experiences in the program. All you have to do is attend an event, go on a class trip, or participate in a conference, workshop or trade show. Take a few pictures. Then write... Read more

September 6, 2017

During Prof. Burgess’s Marketing Assessment and Analysis for Business and Science class, students visit IKEA.  Here, four students will tell you their transformation insights when visiting IKEA and thinking about the marketing ideas from their coursework.  Each has their own viewpoint, each offers... Read more