WIA Cafe - From Chaos to Clarity: Revamping the Navigation System of a World-Class SaaS Product

World Information Architecture Association (WIAA) is hosting this event, and the Rutgers MBS program is supporting it.

The speaker for this interactive event is Ayman Abouelnasr. As a Senior UX Design Lead at IBM, Ayman applies his knowledge and 15+ years of experience in UI/UX design, content strategy, web, and mobile development, social media planning and management, and digital marketing to create engaging and impactful solutions for various clients and projects.

In his insightful presentation, Ayman will share a compelling case study of how he led his design team to successfully transform the navigation system of a world-class security SaaS product. The journey from chaos to clarity involved strategic thinking, collaboration, and a user-centric approach.

LinkedIn: https://www.linkedin.com/in/aymanaboulnasr/

You can find more information about the event here.
  
join our W IA café for a wonderful session on designing better products.