W IA Café: Designing Against Bad Mental Models

World Information Architecture Association (WIAA) is hosting this event and the Rutgers MBS program is supporting this event.

The speaker for this interactive event is Miranda Sawyer. Miranda is the Lead UX Architect at BAMF Health where she is creating custom software. BAMF Health is a molecular imaging and therapy clinic with an in-house radiopharmacy. She also has experience consulting for clients in consumer product goods and business-to-business. Her past clients include Kellogg's, Dell, Heinz, Tazo, Kimberly Clark, Stryker, and Watts Plumbing. On the weekends, she is a small business owner of a microbrewery. She holds a Bachelor of Fine Arts from Kendall College of Art and Design of Ferris State University.

LinkedIn profile - https://www.linkedin.com/in/mirandajsawyer/
You can find more information about the event here - https://lu.ma/wiacafe010
   
There are complex industries that are behind the times with UX best practices, in particular healthcare and education. Learn strategies using traditional design thinking to overcome years of bad experiences within those neglected industries. Break down complex problems into manageable pieces. Practical advice and guidance to encourage adoption and roll out change.
   
Please join our W IA café for a wonderful session on designing better products.

   Link: https://rutgers.zoom.us/j/95104535320?pwd=M1pDb1lGR1JGVTArMTJoR3BIMEtTQT09
   Meeting ID: 951 0453 5320
   Password: 424996