UX Strategy in Adverse Conditions

User Experience Professionals Association (UXPA), NJ Chapter is hosting this event and the Rutgers MBS program is sponsoring this event.

The speaker for this event is Jillian Hudson. Jillian is NN/g UX-certified in Research and Management. She worked as a UX Product Designer/Usability Expert at American Airlines, as a UX Strategist and Researcher for 2 major US banks, and as a Principal UX Research Strategist at RXO Logistics. She recently started Beautiful Forks Consulting, a digital research and strategy coaching agency. Her superpower is getting to the “heart of the problem.”

This talk will focus on UX Strategy in adverse conditions. In these days of accelerated change and increasing uncertainty, the UX professional who can demonstrate knowledge of strategy, in contrast with mere tactics, is increasingly in demand. But how do we define UX strategy in the first place? And who can act in the capacity of a UX strategist on a project or in an organization?

You can find more information about the event here - https://www.meetup.com/user-experience-professionals-association-uxpa-nj-chapter/events/303412168/?eventOrigin=group_upcoming_events

This is a great event for all students interested in design. Please join.