User Experience Design

Advance Your Career with Our User Experience Design (UXD) Concentration

The MBS User Experience Design (UXD) concentration prepares students to thrive in the fast-paced world of digital design. Students gain advanced training in the tools and techniques needed to design and develop engaging, user-friendly, and accessible interfaces for websites, mobile apps, and other digital platforms.

In addition to technical expertise, the program builds essential business skills in finance, entrepreneurship, leadership, intellectual property, ethics, regulatory affairs, and artificial intelligence (AI), empowering graduates to lead innovation at the intersection of design, technology, and business.

Skills Gained

Learn state-of-the-art methods and best practices for collecting and analyzing user information

Build a strong foundation in design methods rooted in human-computer interaction and interaction design.

Explore psychology, communication, and sociological theories that shape effective user experiences.

Drive and implement ideas through visual design and programming skills.

Perform effective prototyping and assess a wide range of interactive media for usability and impact.

Where our UXD Alumni Work

As UXD becomes increasingly central to business success, MBS graduates enjoy wide-ranging positions in this rapidly evolving field. 

Titles

  • UX/Visual Designer
  • UX Designer/Information Architect
  • Senior UX Researcher
  • UX Designer, CIO Design
  • and more!

Companies

  • BuzzFeed
  • Solstice
  • Verizon
  • The Home Depot
  • and more!

Recommended Experience For Admission

Applicants who are unsure of their eligibility for this concentration should schedule an appointment with an enrollment specialist.

Academic

Applicants should have a bachelor’s degree in a An undergraduate GPA of at least 3.0 on a 4.0 scale is expected, and students should have taken, at minimum, an introductory information technology (IT) course or equivalent. Students without a technical background are required to take as a prerequisite course 16:137:602 Frontend Programming & Development (Cr. 3), or the equivalent.

Students with graphic design, visual arts, English, and communications are welcome to apply. 

Professional

All professional experience will be considered as part of the application process.

Sign Up for Admissions Updates

Provide your name and email address to stay in touch with admissions. We'll send you deadline email reminders and more information about applying to Rutgers.